Privacy Policy

Last updated: 26.11.2024

Introduction

We are committed to protecting your privacy and ensuring the security of your information. This Privacy Policy explains how we collect, use, and protect information when you visit our website.

Information We Collect

Essential Technical Data

Our website uses certain technical cookies necessary for its operation:

• WordPress technical cookies for basic functionality
• CookieYes cookies for managing your privacy preferences
• Session information for website operation

For detailed information about cookies used, please see our Cookie Policy.

Server Logs

Our hosting provider automatically collects and stores certain information in server logs when you visit our website, including:

• Internet Protocol (IP) addresses
• Browser type and version
• Operating system
• Date and time of access
• Pages visited
• Referring/exit pages

This data is retained for 90 days for security purposes and website optimization.

Analytics Data

We use Google Analytics to understand how visitors use our website. Google Analytics collects:

• Device information (type, model, operating system)
• Geographic location (country and city level, based on IP address)
• Visit information (pages viewed, time spent, navigation paths)
• Technical data (browser type, screen resolution)
• Source of traffic (search engines, referring websites)

This data is anonymized and stored for 26 months in accordance with Google Analytics’ data retention policy. You can opt-out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout

Independent Analytics

We use the Independent Analytics plugin on our website to analyze site traffic. This tool is designed in compliance with data protection laws, including GDPR and CCPA, and ensures user privacy through the following measures:

• No cookies: The plugin does not use cookies for tracking.
• Server-side data processing: All data is processed and stored on our server without being shared with third parties.
• Anonymized data: The plugin does not store any personal data that can identify users. Instead, it uses an encrypted identifier based on the user’s IP address and browser information to analyze visits.

We use this analytics data solely to improve the functionality and content of the website. For more information about the plugin, please visit the official Independent Analytics page.

How We Use This Data

We use automatically collected information solely for:

• Website security and fraud prevention
• Technical troubleshooting
• Improving website performance and user experience
• Understanding user behavior and preferences
• Generating anonymous statistical reports

We do not use this data to personally identify individual users or combine it with any other personal information.

Affiliate Links

Our website may contain affiliate links to products or services offered by third parties:

• Simple affiliate links do not set cookies on our website
• Any tracking occurs only on the partner’s website after clicking a link
• We may earn a commission from qualifying purchases at no cost to you
• Partner websites maintain their own privacy policies

AI-Generated Content

Our website may contain content generated using artificial intelligence (AI) tools, including:

• Text content
• Images

We ensure that:

• AI-generated content is created in compliance with the respective AI tools’ terms of service
• We maintain appropriate licenses and permissions for commercial use
• All AI-generated content is reviewed and edited by humans before publication

Please note that while we strive for accuracy, AI-generated content may contain errors or inaccuracies. We recommend verifying critical information from official sources.

GDPR Compliance and Your Rights

Our data processing is limited to:

1. Server logs containing IP addresses and basic access information
2. Google Analytics data using anonymized tracking
3. Essential technical cookies for website functionality

Legal basis for processing:

• Legitimate interest (server logs): website security and performance
• Legitimate interest (essential cookies): website functionality
• Consent (analytics): understanding website usage

Your Rights Under GDPR

If you are in the EU/EEA, you can request:

• Deletion of your server logs (identified by IP address)
• Removal of your Google Analytics data (via Client ID)
• Opt-out from analytics tracking
• Access to your data
• Object to processing

To exercise these rights:

1. Contact us at visit.serbia.guide@gmail.com
2. Provide your IP address for log removal
3. Install Google Analytics Opt-out Browser Add-on

Data Retention:

• Server logs: 90 days
• Google Analytics data: 26 months

Data Security

We implement appropriate technical and organizational measures to protect your information. However, no internet transmission is completely secure.

Updates to This Privacy Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated revision date.

Contact Us

For privacy-related questions or GDPR requests, contact us at visit.serbia.guide@gmail.com.